The beginning of February was jam-packed as Uppe headed to Graceland (Secunda) and Nampo Park (near Bothaville) for the first ever DEKALB Create Conference. Once again, the Uppe team pulled out all the stops to ensure that the conference, which is one of the biggest in the agricultural industry in South Africa, was a major success!
Once again it was all hands on deck with Monsanto’s 2018 DEKALB cultivar launch. Technology days and business breakfasts were set up in various locations across the country to introduce the cultivars to more than 2 000 farmers. As in previous years, Uppe was responsible for most of the arrangements – from décor through to technical. The project ran from 15 February – 13 April 2018 and was the responsibility of the very capable client services team of Kerry, Jenna, Bongi and Milanie, while Shaun was responsible for the cultivar video and presentation templates.
Uppe Marketing has been involved in Nampo for more than 30 years and 2018 was no different. Nampo 2018 was held from 15 – 18 May. This year, Uppe was responsible for the Monsanto, Kynoch, RCL FOODS (Molatek & Epol), Yara and BASF stands … phew!
With new social media features popping up daily, utilising them as soon as possible ensures that your account looks up to date. Establishing your brand as the go to place as the industry specialist your need a broad range of communication materials to ensure efficient communication. The aim of this video was to give a simple overview of what DEKALB’s products and services offerings are. This is an ideal application for a Facebook header or an opening video to their website. With new features like video headers, communicating core brand values will added a new dimension to your social media platforms.
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coner of Anemoon and Monument Roads